At BK Development, we specialise in crafting digital experiences that not only look great but also serve a clear purpose. When MTF, a leading industrial and resin flooring company in the North West of England, approached us for a website redesign, they had a clear goal: to bring their online presence into the 21st century with a more modern, engaging, and informative website.
MTF specialises in industrial and resin flooring solutions for multi-storey car parks, factories, warehouses, and other industries requiring anti-slip, anti-static, and hygienic flooring. Their previous website was outdated, cluttered, and lacked high-quality visuals, making it difficult for potential clients to fully grasp the value of their services.
We set out to build a site that would be both visually striking and functionally seamless, making it easy for visitors to navigate and engage with MTF’s services.
MTF’s black and gold branding was a strong foundation, but we knew that black could easily become overwhelming. To strike the right balance, we introduced a secondary grey tone to create a softer transition between black and white, ensuring a sleek and professional aesthetic without being overpowering.
To enhance brand identity, we incorporated MTF’s logo icon throughout the site as a custom bullet point. This subtle touch added a sense of uniqueness and cohesiveness to the overall design.
%20(40%20x%2036%20in)%20(1).png)
A key improvement was the use of high-resolution images showcasing MTF’s past projects. This visual storytelling approach gave potential clients a clear understanding of their work, demonstrating the quality and impact of their flooring solutions.
We ensured that all relevant service details were presented in a concise and digestible manner to avoid overwhelming visitors. By structuring the content into clear sections with simple navigation, users can easily find exactly what they’re looking for.
Understanding that MTF’s team is often busy, we integrated a straightforward contact form that allows visitors to send inquiries without needing to make a phone call. This ensures a seamless and convenient communication process for both MTF and their potential clients.
"Bryoni took every request on board and understood completely what we wanted to achieve. The new website far exceeded our expectations. The layout was perfect, eye catching and informative in a more engaging way. This was exactly what we wanted. Bryoni really made the difference. We couldn’t have achieved this without her effort and understanding of our business."
The revamped website now serves as a modern, polished, and informative platform that effectively showcases MTF’s expertise. With a refined color scheme, high-quality visuals, and an intuitive user experience, MTF can now confidently present their services to potential clients while making it easier for them to get in touch.
At BK Development, we believe in creating websites that not only look great but function effortlessly. If your business needs a digital refresh, let’s connect and bring your vision to life!
If you are looking to update and improve your website, get in touch today to arrange a free consultation, to discuss what we could do for you.
